Richard Branson

This week I will be doing my Artist and Product Management blog post on the CEO of Virgin, Richard Branson. Richard is one of worlds most well known and influential entrepreneur’s of all time. He started as a trouble making young man in high school to one of the world’s richest men owning dozens of his own original companies. He does not manage a single artist or product. He manages hundreds of managers who then manage his companies for him.
Richard’s leadership qualities started at a young age. When Richard was in high school he started a student magazine at his boarding school. He was a natural born leader. Along with Leadership Richard’s second most outstanding quality was the ability to have fun. Sometimes his fun would get him into a bit of trouble. While still in high school he got caught inside the Dean of his boarding schools house sleeping with his daughter. This almost got him expelled until he wrote a fake suicide letter that made him exempt from the expulsion. On Richards’s diploma upon graduating high school his dean wrote him a small note.

“Congratulations, Branson. I predict you will either go to prison or become a millionaire”.

From this point in his life Richard decided that he wanted to pursue music management. Richard started his first record label Virgin Records. One of the first artist Virgin Records recorded was the Sex Pistols in 1977. Today Virgin records signs some of the top artists in the entertainment industry. Virgin signs some major mainstream band such as 30 seconds to mars, Gorillaz, The Red Jumpsuit Apparatus, Saosin, and the Spice girls.

Richard Branson is an innovator. He brings joy and fun to all oh his products. From Virgin records, to Virgin mobile, Richard incorporates sex into his businesses, which motivate younger crowds to buy his products in turn creating a following.

I hope you enjoyed my latest blog post.
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References

http://www.virgin.com/richard-branson/